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Overcoming Business Plan Fever Part 2 If you dread writing a business plan, here's a unique way of reframing the process which will at least make you smile as you put it together. Marketing Success Secrets Of A Homeless Man: Fishing In The Right Pond The third secret to successful marketing is fishing in the right pond. Niche marketing stands as one of the most underutilized tools for businesses large and small. Marketing Success Secrets Of A Homeless Man: Look The Part In spite of what we often hear, people do judge a book by its cover. No matter what your profession you choose to work in, if you want to increase your chances of being successful you should do everything you can to look the part. How You Can Leverage Your Knowledge To Become An Expert Part 1 Anyone can use a low-cost marketing method to become known as an expert. This idea works regardless of what you do for a living. How Six Things I Learned From My First Love Can Make Or Break Your Business Part 1 How you treat your business may parallel your love life. A successful business, like a successful marriage, takes maintenance and attention to the little things.